Newell Brands Senior Marketing Specialist in Hong Kong,
Position Title: Senior Marketing Specialist
Reports to: Senior Sales Manager
Location: Hong Kong
Develop and implement strategic advertising and promotional plans for our retailers and distributors , offline and online stores across all platforms in HK and SEA markets. Manage the A&P budget and ensure effective ROI. Work closely with related departments and suppliers to ensure effective launch of each marketing campaign and timelines. Provide marketing analysis for strategies development.
To plan online and offline marketing program; facilitate brand building with retailers/ distributors for HK/JP/TW/KR and key regional markets;
Conduct market research, analyze market trend & competitor activities for management review and strategies development
Managing and evaluating promotions effectiveness and in charge of analysis and reports to draw trade strategies accordingly
Support Sales team in launching new products, marketing campaigns, and trade fairs in HK and key regional markets
Prepare marketing promotion materials (e.g. POP, leaflet, print ad, editorial, demo unit)
Monitoring and maintaining website and social media platforms
Manage promoters training and schedule in HK
Perform ad-hoc projected as assigned
Degree in Marketing
Minimum 5-8 year experience in trade marketing or retail marketing
Experience in overseas markets is definitely advantageous
Proficient in MS Office and Photoshop
Good communication and presentation skills
Good command of both spoken and written English and Cantonese
Initiative, able to work under pressure, with positive working attitude
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate, Sharpie, Dymo, EXPO, Parker, Elmers, Coleman, Marmot, Oster, Sunbeam, FoodSaver, Mr. Coffee, Graco, Baby Jogger, NUK, Calphalon, Rubbermaid, Contigo, First Alert, and Yankee Candle. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play.
Newell Brands is an equal opportunity and affirmative action employer. We provide all employees and applicants for employment with equal employment opportunities without regard to race, color, religion, gender, age, national origin, sexual orientation, gender identity, citizenship, immigration status, marital status, military status, any covered veteran status, disability status, genetic information, caregiving responsibilities or any other basis prohibited by law.